This is a horrible world that we live in, with horribly drawl musicians in the Top 40, and people are so retarded that they can’t even form a business plan to save their lives. What I am talking about is this recent trend in terrestrial radio to spit out nothing but rehashed, worthless content.
Radio keeps moving more and more towards top 40, pop radio, that has DJ’s from a can with ear-straining, whiny radio voices, whose only discernible talent is to laugh at their own jokes, and say the time 72 times an hour. Most of these guys use comedy bits from conventions!! THEY DON’T EVEN THINK UP THEIR OWN RETARDED THINGS TO SAY OR DO!((except for the people that killed that lady in the contest “Don’t wee for a Wii”. Those guys didn’t get that from a convention))
Why do people think we want to tune in to the radio to hear songs that we can get on our own — for free if you want to be a criminal — and tote around in our portable digital music/sound listening devices!? That would be like trying to get someone in a horrible relationship to listen to nagging, bickering, and fighting on the radio! Why would you want to listen to that ON THE RADIO when you get it for free at home, and a lot of the time, thanks to cell phones, can be carried with you in a portable device?!
HEY RADIO! If you want to survive — if you WANT TO MAKE MONEY — you need to find proprietary programming. You need to have something that only YOU have, and something that WE want. Doesn’t that make sense? If you are the only one that has it, obviously I have to listen to it.
Recently, the only local radio station I listened to, 97.1FM Talk, switched formats to Amp 97.1, a top 40 station with Britney, Lady GaGa, and Jason Mraz over and over and over again. NOW! I am NOT bashing these artists. I don’t mind anyone that wants to create art, and if anyone likes these artists, fine, to each there own. BUT! What I AM railing against is stupidity. I hate stupidity. FM Talk had proprietary programming and I listened to it. WHY? Because I couldn’t get it anywhere else! I could have podcast it, but still, most people I know would rather hear it live.
Primarily, there were two shows that entertained the bejeezus out of me: The Adam Carolla Show and the Frosty Heidi & Frank Show. But now there is nothing on the radio I care to listen to. And God help me if I am going to start listening to AM politico talk again. They make me want to die with the anger that they are filled with.((Ironic since I am so angry right now))
Anyways it is important for us to unite under these tough times… UNITE against bad entertainment and stupidity… UNITE to force the world to understand that we will NOT, I repeat, NOT sit idly by while people try and force feed us horrible diluted entertainment. We must reward unique, hardworking, and brilliant entertainment… not canned ham.
Join me! Switch to iPods or Satellite Radio.
Please go to the WordBoard and inform the world about your radio horror stories!!!!
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With the introduction of sattelite radio, it is apparent that the radio world is learning to adapt. It’s not just radio that is needing to adapt. The layoffs you speak of are happening all through the media. The reason for this…the internet. Now, more than ever before, media personnel are being asked to develop more than just one, or two, skills. You will start to notice, if you haven’t already, that journalists (inparticular) will be featured on a radio station, television station, and newspaper, all at the same time.
The media is damn good at learning how to adapt, so I wouldn’t worry about what they are doing now. They have people who are paid to find out the kind of programming that is going to be most succesful. Until people stop listening to the radio as ‘background noise’ (which most people use it for), it’s tough to find out what really works best…as those numbers of people listening to ‘background noise’, will boost a stations ratings.
Surprisingly, in Lethbridge anyways, the Top 40 station (B 93.3 FM) was second last in sweeps last year. What won out? The Lounge – 94.1 FM…what do they play? Golden Oldies. People are clearly getting tired, at least in Southern Alberta, of all the redundant crap that is being played on the radio. What isn’t different between these stations, however, is the fact that they all do the same thing. They all play their songs, and recycle the same news headlines, and tell the same jokes. IT WORKS.
Satellite Radio will always be your safest bet to get programming you actually enjoy listening to. This is because they really have no regulations, for the most part, to follow. It’s the same with television. The stations your pick up with your rabbit ears…aren’t really going to play anything that isn’t regurgitated from some other station, or local news. You need to pay your cable/satellite company to get original programming, of any real substance.
HOLY CRAP…
David just informed me of my thoughts…
that is new…
what else am I thinking!?
I KNOW how RADIO MAKES MONEY!!!
I’m not a ignorant person…
Also I am certain I am also aware of the fact that there are many people out there that want to hear the same songs over and over again… and that is fine… i am guilty of it from time to time as well, but I use my iPod to listen to them over and over again.
what i am saying is the problem with the current radio philosophy is… People shouldn’t provide a service for people that is unnecessary, and in a few years the radio top 40 format will be unnecessary with everyone being born with an iPod…
Everyone can get those songs online, everyone can upload those songs and listen to them on their own playlists. It is just such an unsound business plan… essentially like starting a shop that only sells Peanut Butter and Jelly Sandwiches… this is something that you can make at HOME!
There is NO reason to not demand better of the world, and better from the people that supply you with goods. I am allowed to whine, and demand…
These industries actually prefer it… they want feedback, they thrive on surveys and listener information, the would practically pay people to fill in these surveys…
ANYWAYS… the point i am trying to make this whole time is radios is a format that must adapt and must find a way to become what it needs to be to survive. If radio was making the money it used to make, they wouldn’t be laying of thousands of employees. IF radio was making the money it used to make it wouldn’t be firing people who are number one in the ratings because they don’t have enough money to pay them.
The radio that I have heard you (David) do is proprietary content. You do play songs, but you intersperse that with talking about topics. By doing that you are creating a product that I can’t get off my home computer, but knowing you I can get it by calling you on the phone.
What a radio station needs to do to survive is create new and unique content. Content you can’t get elsewhere. I drive 20 minutes out of my way sometimes, for a specific sandwich… why… because it is the best… make the best station with the best content and the people will come. With listeners, the ad sales will increase.
Here is an idea. If you don’t like it…don’t listen to it.
If you think radio is NOT making money…you, my friend, are wrong. Radio doesn’t make money from YOU listening to it. Radio stations make money by selling advertising time to companies selling a product. Sure, a company will be hesitant to advertise with a station with low ratings, or a demo that doesn’t fit their product.
I can guarantee you that there are billions of people who listen to the radio every single day, and like to hear the same 15 songs over and over again. Some people even like to listen to the radio to hear the annoying whiny announcers.
Maybe I reply to this because I work in radio…or maybe I reply to it because I think your idea is null and void. Don’t get me wrong…I hate listening to the radio. But there is really no sense in whining about it. You could just turn it off…or you could even try making a career in radio so that you can change the way things are.
Radio is annoying…get over it.
The big problem with commercial radio, like many other industries (ie. television, film, even the internet), is that it’s become more of a business than a means for creative expression. Yes, creative expression has a history of taking the back seat to making money, but I believe that the world is ready for a change.
It’s now common place for any somewhat computer literate individual to download a song from iTunes and copy it to his/her iPod or get the latest episode of The Office from hulu.com. We’re now free to choose our entertainment. We don’t have to wait for our favourite song to come on the radio to hear it; we’ve got many other options.
So, I believe now is the time for commercial radio stations to step up and offer something we CAN’T get on our own: Proprietary content.
Go.